Google Local Service Ads vs. Search Ads: The Differences Explained
A comparison guide between Google’s Local Service Ads and Search Ads.
Benefits of Dynamic Display Ads in PPC & Why They Should Replace Static Display Ads
Want to improve your PPC campaign results? Learn why dynamic display ads are the optimal ad format over static display ads in PPC.
How to Know When You’re Ready for a PPC or Paid Social Campaign
If you haven’t considered implementing pay-per-click, this form of social advertising is cost-effective and an efficient way to promote your business. Pay-Per-Click (PPC) means that you pay every time a user takes the action you promoted. We’ll cover PPC in more detail, what paid social campaigns are, their benefits, and how each is imperative to incorporate into your brand, product, or service.