Content Marketing ROI: Importance of Unique SEO Content & How it Can Become the Highest ROI Driver Over Time
While seeing the results of your content marketing ROI takes time, it’s worth it with consistent and quality effort.
Automotive Social Media Marketing: Content Ideas to Drive More Sales
As a branded or used car dealership, you understand the importance of automotive social media marketing. But are you generating the results you’re aiming for? Dealership owners commonly make the mistake of posting on every social platform just to do it without data-driven metrics to develop their strategies, leaving them with little to no ROI. […]
How to Use Canva to Create Stunning Graphics for Content Marketing
Anyone can learn how to use Canva for graphic design with its template editor. But here’s how to maximize this app to elevate your content marketing strategy.
The Future of AI Marketing: Current Trends & Predictions
AI marketing has disrupted the digital marketplace in almost every facet. Learn more about current AI trends, future predictions, and how your business can better leverage AI to optimize your marketing strategies.
How to Write Content For a Website That Ranks On Google
While you’re writing content for Google, you must have your audience’s questions, concerns, and pain points in mind to have high-ranking content.
How to Block a Website on Different Devices and Browsers
Have you ever received a weird email telling you to click on a link and you went out of curiosity? Suddenly, your computer crashes or confidential information disappears out of thin air. How can you prevent it in the future? Maybe you want to have fewer distractions while studying or working. No matter the reason, we will provide specific examples of how to block websites for different devices and browsers below in this article.
How Search Marketers are Using AI to Create Demand
A business’s success is based on its ability to generate engagement and grow visibility across multiple platforms. One key tool that businesses use is search engines, as they hold all the cards when it comes to website traffic, leads, and online revenue. When digital marketing started its resolution more than a decade ago, AI is now making its name known. With its heightened acceleration in popularity and demand, utilizing it in your marketing strategy will allow for significant success.
How to Know When You’re Ready for a PPC or Paid Social Campaign
If you haven’t considered implementing pay-per-click, this form of social advertising is cost-effective and an efficient way to promote your business. Pay-Per-Click (PPC) means that you pay every time a user takes the action you promoted. We’ll cover PPC in more detail, what paid social campaigns are, their benefits, and how each is imperative to incorporate into your brand, product, or service.
Social Media Platforms: How to Effectively Use Each One for Your Business
Today, more than 4.7 billion people use social media every single day (Based on October 2022 insights)—equaling 59.3% of the global population. With endless possibilities for small businesses and established corporations to promote their brand through multiple social channels (including Facebook, LinkedIn, Instagram, Twitter, YouTube, TikTok, and more) the level of opportunity to take it to the next level is significant. But how do you get there? We’ll cover the benefits of using different social media platforms, and identify how and which types of content and methods for posting are most efficient for each social platform. By the end, you’ll feel confident in your social media marketing strategy.
What Does a Social Media Manager Do?
Creating a solid social media presence goes beyond just creating posts, writing copy, and scheduling them out. There needs to be someone to oversee the engagement your business profile receives, answer incoming questions and comments from prospective customers, and remain current on emerging trends. Social Media Managers serve as experts who provide growing brands with the guidance needed to enhance their online presence. If you are someone who thrives off developing content that represents a company across multiple social channels as the sole voice of the brand, venturing into this unique type of opportunity would be suitable.
